Marketing and communication agency, C7EVEN, has taken out the gold award at the annual PRIA awards for their work on the Cootamundra-Gundagai Regional Council’s (CGRC) Community Strategic Plan (CSP).
The award in the Community Relations and Engagement Campaign category recognised the work C7EVEN and Cootamundra-Gundagai Regional Council undertook to engage with the community to inform the CSP.
The comprehensive community and stakeholder engagement program reached 70.42% of the region and provided a robust foundation for the 10 year Community Strategic Plan. The team conducted a range of community consultation sessions, drop in and pop-up stations, surveys, and media campaigns over a period of three months in 2021/2022.
What’s Your Big Idea, encouraged the community to contribute ideas, aspirations, and priorities for the future of the region. These priorities were captured in Council’s Community Strategic Plan, Four Year Delivery Program and Annual Operational Plan that were endorsed by the community and Councillors after a period on public display.
C7EVEN Co-founder and Director, Sara Crowe said: “Working with a Council that is committed to increasing opportunities for public participation in the development of its plans and improving connection with the community was inspiring.
“We enjoyed speaking with people across the region, and listening to their concerns, ideas and aspirations for the area over the next ten years and capturing this in Council’s plan for the future. Now seeing the key actions identified in the plans being delivered is truly rewarding for us”.
PRIA the acronym for The Public Relations Institute of Australia, is the national industry body for public relations and communication professionals in Australia. PRIA represents and provides professional support and recognition to practitioners and consultants nationwide.
C7EVEN is a full-service specialist regional and rural marketing and communications agency with offices in Sydney, Tamworth, Cairns, and Brisbane, plus a network of expert team members across the country.
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C7EVEN have been awarded a gold award at the annual PRIA awards for the work on the CGRC’s Community Strategic Plan, The What’s our Big Idea concept used for community consultation to gather information for the CSP.